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Now

by Aloan

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about

It took almost ten years for this unreleased track of Aloan to come out of the depths of time as if rejected by the ocean after a too long gestation. Halfway between Amy Winhouse and Tricky, this song transports us in Aloan's universe, the heart moved by Lyn M's soulful voice and Vincent Hänni's (Young Gods) languorous guitar. Composed, arranged and produced by Alain Frey, it was mixed and mastered in Los Angeles in 2011 by the immense Husky Höskulds (Tom Waits, Betty Lavett, Solomon Burk, Nora Jones...).

Today it is released under the label Mouthwatering Records (Black Sea Dahu, Muthonni Drummer Queen, Evelinn Trouble...) and celebrates Aloan's 20th anniversary.

Active between 2001 and 2014, Aloan has been a musical reference in Switzerland. Nominated twice at the Swiss Music Awards, at the Swiss Top Band on the national radio SRF 3 in 2010, the project stood out for its national recognition and its presence in the Swiss charts for several years. Their powerful live performances have also allowed them to play in renowned clubs and festivals such as the Paleo Festival in Nyon, the Gurten Festival, the Eurockéennes in Belfort, the Printemps de Bourges, the Zenith in Paris, the Halle Tony Garnier in Lyon, the Forest National in Brussels, The Wall in Taipei...

Today, with a new twist, the group counts tens of thousands of Tik-tok videos worldwide, an average of 20'000 spotify listeners and 55'000 streams per month (15'000 on Apple Music and more than 7000 shazams per month).

lyrics

Dragging our
Feet as we always did
Sad as two dry flowers
We know it can’t be avoided
It grows deep inside us
Driving us insane
Even if we did our best
Must let go of our chains

(Ahhhhhh)
When I go forward, you’re waiting behind
And when you take my hand, then I change my mind
(Ahhhhhh)
We have no choice, now that it’s done
So come let’s jump into the void

It is now (now) or never (or never)
Baby it’s now (now) or forever (for ever now)
We will always have a doubt (for ever now)
Yes we’ll always keep a doubt

Don’t you know that it’s now (now) or never (or never)
Baby it’s now (now) or forever (for ever now)
We will always have a doubt (for ever now)
Yes we’ll always keep a doubt
Yes I’m sure about it baby

Oh when I go forward, you’re waiting behind
And when you take my hand, then I change my mind
(Ahhhhhh)
We have no choice, now that it’s done
So come let’s jump into the void

Well it’s now (now) or never (or never)
Baby it’s now (now) or forever (for ever now)
We will always have a doubt (for ever now)
Yes we’ll always keep a doubt

Don’t you know that it’s now (now) or never (or never)
Baby it’s now (now) or forever (for ever now)
We will always have a doubt (for ever now)
Yes we’ll always keep a doubt
We’ll keep this doubt forever

We’ll keep this doubt forever
It is now (now) or never (or never)
Baby it’s now (now) or forever (for ever now)
We will always have a doubt (for ever now)
Yes we’ll always keep that doubt

Don’t you know that it’s now or never
Yes it’s now or never
Or we’ll keep a doubt forever
Forever
Forever hey

(Now or never)
(Now or never)
(Now or never)
(Now)

credits

released October 8, 2021

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about

Aloan Geneva, Switzerland

Après plus de dix ans de présence sur les scènes Suisses et européennes, Aloan est aujourd'hui une référence dans l'univers musical suisse. Ses 5 albums lui ont permis d'être largement diffusé sur les ondes helvétiques avec notamment les single, "Swinger", "Invisible", "Liquid girl", "What the hell is this for" ou "In theory". ... more

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